Samsung unveiled new metaverse space dubbed “My House” that has more than 4 million visits in less than a month as we can see further in today’s latest crypto news.
After the official release of the Metaverse service, Samsung exemplified huge success on the platform and attracted more than 4 million visitors in less than a month. The collaboration with Naver’s 3D avatar platform Zepeto, MyHouse launched at the CES 2022 annual tech show where the South Korean multinational electronics corp outlined the plans to innovate on some of their products and to draw in more consumers.
Samsung users will be able to decorate and create virtual homes from furniture, electronic products, and appliances. As Samsung unveiled the new Metaverse space, the 3D universe comprises multiple different virtual spaces and the technology experts see it as the future of the internet with a market value of $15 trillion as of November 2021. in collaboration with zepeto, My House will target younger players, especially the Millennials and Generation Z. Samsung defined the platform as a space-decorating experience where the users are allowed to collect, arrange and decorate houses using different products represented in virtual format.
Since it was launched in the Zepeto mobile app in the Google Play Store, the number of people who used the application hit 4 million visits which are the most among the Zepeto partnered services as per Samsung Electronics. The Electronics giant promised to invest in the metaverse industry and innovate on products but also build a technological system for their appliance variants.
Samsung has plans to scale up its partnership with other industries and catch up with the momentum of crypto and the metaverse. The head of Samsung’s Global Marketing Center Young-hee Lee noted:
“With the success of My House as our foothold, we are looking to engage more aggressively with millennials and Generation Z by optimizing customers’ metaverse experience.”
In Decentraland, the tech giant already opened a virtual vision of the stores located in New York, and the virtual store dubbed Samsung 837X will be available for only a limited time. The virtual store will give the users experience of digital adventures through “Connectivity Theater and Sustainability Forest” and a mixed reality live dance party that is hosted by DJ Gamma Vibes. Samsung said in a statement:
“This is one of the largest brand land takeovers in the history of Decentraland.”
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