Tether wants to hire a reputation manager that will advocate for the company due to the criticism of Tether’s claims to hold 100% of its reserves in cash so let’s read more in our latest Tether news today.
Tether wants to hire a reputation manager because of the controversies regarding the stablecoin platform. Tether Operations which is the company behind Tether’s stablecoin USDT that purports to be fully backed by the US dollar is therefore looking for a reputation manager. The main duty for the successful candidate is to become an advocate for the company in social media and to engage in dialogues and answering questions were needed, as per the listing which appears on multiple job sites. The crypto industry’s largest stablecoin came under increased pressure to reveal the extent of the reserves with which it backed.
— Amy Castor (@ahcastor) July 6, 2021
Managing media and critics became increasingly important to crypto companies in recent times. Coinbase is taking the process as far as building out a media branch to present its own assessment of the truth. Tether’s broad reach into the market rest on the claims to be backed 1:1 by cash reserves and these claims were repeatedly questioned by the New York Attorney General’s Office which fought a court battle against Tether and exchange BitFinex with which it shares most of the management team. Giving way to pressure, Tether revealed its reserves in May for the first time since 2014 but after claiming Tethers were backed 100% by cash, it turned out less than 3% of the reserves were held in cash. Critics continued to clamor for another audit.
In recognition of the gravity of the role, Tether Operations classified the new post as a “mid-senior” level position. Tether is based in the British Virgin Islands and the company’s head offices are in hong kong but the role is still seen as a remote one. It calls for more experience in social media management and the candidate has to be the ability to identify potential negative or crisis situations and to apply conflict resolution principles to mitigate the issues. In addition to this, he or she should show “winning social Customer Service techniques such as empathy, patience, advocacy, and conflict resolution.”
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